This year is a very exciting year for Specialized. Finally real TV commercials around the globe, and a lot of excitement, being that several of the favorites are riding Specialized bikes. If you're not watching, you should be J What world cup?
The last youtube link below is something I'm personally super proud of. We have been working since I started at Specialized 7 years ago, to develop and implement a retail training program globally, and then to launch a bikefit program to match. Well, we now have 34 global SBCU professors, campus classrooms in 19 countries, and a true bikefit program, now recognized by the best riders in the world. The BG Fit program is the result of the cooperative efforts of a solid group within (and outside) Specialized that has recognized the need, and delivered something we can be proud of.
Hope all of you in the northern hemisphere are enjoying your summer.
Alberto versus Andy: http://www.youtube.com/watch?v=UzPq0hDdDhs
BG Fit: http://www.youtube.com/watch?v=DZDq3_96JsE
Dealer Development Manager